Privacy Policy

AJ Home Supply PTE LTD (UEN 202143805E) operates ajhomesupply.sg and the AJ Home Supply online store. In this policy, “AJ Home Supply”, “we”, “us” and “our” refer to AJ Home Supply PTE LTD.

This policy explains how we collect, use, disclose, protect and retain personal data when you browse our website, create an account, place or enquire about an order, contact us, submit a review, join a promotion or otherwise interact with us. It should be read together with any more specific notice presented when information is collected.

Depending on how you use the store, we may collect:

• Identity and contact data, such as your name, email address, telephone number, delivery or billing address and postal code.
• Account data, such as your account identifier, sign-in status, saved products, comparison list and preferences. Authentication credentials are handled through our authentication providers and are not intended to be visible to us in plain text.
• Order and transaction data, such as products, variants, quantities, prices, vouchers, payment status, order reference, delivery method, fulfilment status, returns, refunds and warranty records.
• Payment-related data. Card details are submitted directly to our payment provider. We may receive limited payment information such as a transaction reference, payment status and card type or last digits, but we do not intend to store complete card numbers or card security codes.
• Communications and content, including enquiries, support messages, reviews, photos or documents you send us, survey responses and records of our communications.
• Technical and usage data, such as IP address, browser and device information, pages viewed, referring page, approximate location derived from technical data, timestamps, diagnostic events, cookie identifiers and interactions with the store.
• Marketing preferences, such as whether you asked to receive offers and whether you later opted out.

Please provide accurate information and update it when necessary, especially information used for payment, delivery and customer support.

We collect personal data directly from you when you enter it on the website, place an order, create an account, contact us, communicate through WhatsApp or another channel, participate in a promotion or interact with our team.

We also collect information automatically through cookies, local storage and similar technologies, and may receive information from service providers involved in authentication, payments, delivery, website hosting, communications, fraud prevention or fulfilment. If someone places an order for you or provides your details as a recipient, we may receive your information from that person.

We may process personal data for purposes reasonably connected with operating and supporting the store, including to:

• create and manage accounts, saved lists and customer preferences;
• confirm prices, process payments, accept and fulfil orders, arrange delivery or collection, and provide order updates;
• handle enquiries, returns, refunds, warranty matters, complaints and other customer service;
• verify purchases, moderate reviews and prevent misleading, abusive or fraudulent activity;
• maintain security, diagnose errors, protect our customers and enforce our terms;
• manage inventory, suppliers, accounting, audits, legal claims and business records;
• understand store performance and improve products, navigation, content and service quality; and
• send marketing where you have consented or where otherwise permitted by applicable law, and record your communication preferences.

We may also use or disclose information where required or permitted by the Personal Data Protection Act 2012 (“PDPA”) or other applicable law, including where consent is deemed or an exception applies. We will not use personal data for a materially different purpose without notifying you and obtaining consent where required.

Our website may use cookies, browser storage, pixels and similar technologies to keep the store functioning, remember your cart and saved choices, maintain a secure session, measure performance and understand how visitors use the site.

Some technologies are necessary for checkout, authentication, security or user-requested features. Others may support analytics or marketing. You can usually control cookies through your browser settings, but blocking required storage may prevent parts of the store from working correctly. Clearing browser storage may remove a cart, wishlist or other preferences stored on that device.

We do not sell personal data. We may disclose information only as reasonably necessary to:

• payment processors, banks and fraud-prevention providers;
• website, cloud, database, authentication, analytics, email and communications providers;
• couriers, logistics partners, installers, suppliers or manufacturers supporting an order, delivery, return or warranty claim;
• professional advisers, insurers, auditors and service providers bound by appropriate obligations;
• government agencies, regulators, courts or law-enforcement bodies where required or permitted by law; and
• a buyer, investor or successor in connection with a genuine restructuring, financing or sale of all or part of our business, subject to appropriate safeguards.

Service providers are expected to handle personal data only for the relevant service and with protections appropriate to their role.

Some technology and service providers may process or store personal data outside Singapore. Where the PDPA’s transfer limitation requirements apply, we take reasonable steps to ensure that transferred personal data receives a standard of protection comparable to that required under the PDPA, unless an applicable exception applies.

We retain personal data for as long as it is reasonably needed for the purpose for which it was collected, to support an ongoing customer relationship, or to meet operational, accounting, tax, warranty, dispute-resolution, fraud-prevention and legal requirements.

Retention periods vary by record type. When information is no longer needed for a business or legal purpose, we will take reasonable steps to delete it, anonymise it or otherwise cease retaining it. Backup copies may remain for a limited period until they are securely overwritten in the ordinary course.

We use reasonable administrative, technical and physical safeguards appropriate to the nature of the information and the systems we use. These may include access controls, authentication, encrypted transmission, service-provider controls, backups, monitoring and limiting access to people who need the information for their work.

No website, transmission or storage system can be guaranteed completely secure. If a data breach occurs, we will assess it and make notifications to the Personal Data Protection Commission and affected individuals where required by applicable law.

Subject to the PDPA and applicable exceptions, you may ask for access to personal data in our possession or control and information about how it was used or disclosed during the relevant period. You may also ask us to correct an error or omission.

You may withdraw consent to the continued collection, use or disclosure of personal data by giving reasonable notice. We will explain the likely consequences and, where withdrawal applies, stop the relevant processing within a reasonable time. Withdrawal does not affect processing already carried out lawfully and may prevent us from continuing an account, order, delivery, warranty request or other service that depends on that information.

We may need to verify your identity and request details needed to locate the relevant records. A reasonable fee may apply to an access request where permitted, and we will tell you the estimated fee in advance.

Promotional communications are separate from messages reasonably needed to process or support an order. You may unsubscribe from email marketing using the link in the message, or contact us to change your preferences. We may still send transactional or service messages about an account, enquiry or order.

If we send marketing messages to a Singapore telephone number, we will comply with applicable consent, identification, opt-out and Do Not Call requirements. Please allow a reasonable period for an opt-out request to be processed.

Our store may link to websites, payment pages, social networks, messaging services or services operated by others. Their handling of personal data is governed by their own notices and practices. We encourage you to review those notices before providing information directly to them.

We may update this policy to reflect changes to the store, our service providers, our practices or applicable requirements. The revised version will be posted here with a new effective date. If a change materially affects how we use personal data already collected, we will provide additional notice or obtain consent where required.

For access or correction requests, withdrawal of consent, complaints, questions about this policy or other privacy matters, contact our Data Protection Officer using the business contact below:

AJ Home Supply PTE LTD
Attention: Data Protection Officer
UEN 202143805E
7 Gambas Crescent, #02-07, Singapore 757087
Email: admin@ajhomesupply.com
Telephone: 8810 3947 / 9627 8904

Please include enough information for us to understand and respond to your request. We will review privacy complaints and respond as soon as reasonably practicable. You may also contact Singapore’s Personal Data Protection Commission for information about the PDPA.